The Notion Doc That Landed Me the PM Role in a New Country
Hey friends,
Hereโs something Iโve never shared publicly before:
๐ This is the exact Notion doc I sent that helped me land my PM role at Kajabi โ before I even had an interview.
Itโs not a case study.
Itโs not a portfolio.
Itโs just a collection of real product ideas based on my experience as a Kajabi customer.
Let me walk you through how this worked โ and how you can apply it.
๐ ๏ธ The context
Iโd just moved to the U.S.
No local network. No shortcuts. Starting fresh.
But Iโd been building my own product (Product Academy) on Kajabi, so I had:
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Real user insights
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Clear ideas on how to improve the platform
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A personal reason for wanting the role
When I saw the job post, I messaged an old colleague who knew someone at Kajabi.
โHey, this PM role looks like a great fit โ Iโm actually a paying Kajabi customer. Mind connecting me with the hiring manager?โ
He made the intro.
But I knew being interested wasnโt enough.
๐ So I sent them this:
๐ Kajabi Creator Tools โ 11 Product Ideas
Whatโs inside:
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A short intro on why I care
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A Loom walkthrough
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11 product ideas focused on:
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Real customer gaps
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New monetisation paths
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AI opportunities
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Nothing flashy.
Just practical ideas that showed I understood their product โ and their customers.
โก Why this works
Hiring managers donโt want another resume.
They want to know:
โCan this person solve problems I care about?โ
This doc answered that question โ before they even asked it.
โDo you need to do this for every job?
No.
This isnโt a volume play.
This is for roles youโre genuinely excited about โ where:
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You believe in the product
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Youโve experienced the pain points
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You can speak their language and offer something specific
If writing 3โ5 ideas feels like a chore, thatโs a signal.
Youโre not applying to the right places.
Focus on fewer opportunities, but go deeper.
Thatโs how you stand out.
๐ง What you can steal from this
Instead of mass applying, try this:
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Shortlist 3โ5 companies you actually care about
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Use their product, if possible
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Spot 3โ5 product opportunities (speak with their customers; use AI for market research; look at their competitors)
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Create a Notion doc + Loom walkthrough
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Send it before they ever ask
Not everyone will respond.
But the right people will notice.
Want to create your own?
Feel free to make a copy and create something yourself for your next role!
It worked for me.
Might work for you too.
๐ฉ Want more answers to the most common PM questions? Subscribe to this newsletter, and if you have a question for next week...
>> Submit your question here ๐ฅ
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